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Marketing that runs itself

Beautiful emails, instant SMS, smart automations, and real-time analytics. All in one place.

the new you
step into springSurely not another salon...
Have you booked in yet?
Last few spots remaining before the easter break, make sure to book in now to avoid disappointment.
BOOK NOW
Step into SpringSeasonal
The Science of StyleGrand Opening
Learn more
Hydration Facial Boost
Explore in Detail
Community Lounge Access
Explore in Detail
Balanced PathWellness
Skin Health ScreeningHealth
BARBERSQUARE
FADE IN TO SUMMER
05/2026
Fresh cuts. Clean fades. Walk in or book online.
BOOK NOW
Fade into SummerBarber
Journeys

Journeys that bring clients back on their own

Pick what starts it, then add emails, texts, waits and checks like “only if they haven’t booked”. Each client leaves the moment they book.

Starts when
New clientAppointment bookedAppointment completedClient goes quietBirthdayMissed appointment
Or start from a ready-made journey
New client welcomeRebook nudgeWin back quiet clientsBirthday treatPost-visit aftercareFirst visit follow-upNo-show recovery
Journey
Win back quiet clients
Live
TriggerClient goes quiet
No visit in 8 weeks
Email“We’ve missed you”
In your brand, with a booking button
Wait3 days
IfOnly continue if
They have no upcoming appointment
Text“Fancy a refresh this week?”
With your booking link
GoalThe client books
They leave the journey
Campaigns

Every channel, in your brand

Send now or schedule it, to one location or all of them.

Email

Emails that look like your salon

Templates for hair, barbering and beauty, in your colours and fonts. Every email carries an unsubscribe link for you.

Email Blast
SMS Blast
Describe your campaign
e.g. Summer promo, flash sale...
Summer Promo
Flash Sale
New Service
Win-Back
Texts

Fill a gap with one text

Your booking link in every message, the cost shown before you send, and “Reply STOP” ready to add.

New text
VIP clients · 186
Reply STOP to opt out
18 / 160 · 1 segment✓ Opt-out line added
Credits
558
Cost
£11.16
Schedule
Social

Posts made from your diary

Free slots, fresh work, reviews and seasonal kits, sized for Instagram and TikTok posts and Stories. Download, post, done.

luxehairstudio
Free slots
Free this week
Thu 11:00Fri 14:30Sat 9:30
luxehairstudio
Review
★★★★★
“Best colour I’ve ever had”
luxehairstudio
Meet the team
Meet Ella
Balayage and colour
Post 4:5Story 9:16CaptionHashtags
Audiences

The right clients, every time

VIPs, new clients, quiet clients or anyone who’s booked a service. Opted-out clients are skipped, and never charged for.

Select your audience
Choose who should receive this campaign.
All Clients2,456
VIP Clients186
Inactive342
New Clients124
Hair Clients1,890
Nails Clients566
Planned by Bailey

Your week of marketing, ready to approve

Bailey spots your quiet days, fresh reviews and clients who’ve drifted, then puts together up to three finished plans. Each says why. Switch parts off, approve, and it’s scheduled.

  • Nothing goes out until you approve it
  • Posts, emails and texts on one calendar
Fill tomorrow’s gapsApprove
Why this? 3 free slots with Ella and Jordan
PostText
Fill your TuesdaysApprove
Why this? Your quietest day for six weeks
EmailPost
Welcome back quiet clientsApprove
Why this? 23 regulars are past their usual gap
Journey
Always on

The essentials run themselves

Switch each one on, by email, text or both. Reminders never use your marketing credits.

Booking confirmationsRemindersReminder to rebookThank you after a visitHappy birthdayGoogle review boosterNo-show follow-up
Results

See what actually brought clients in

Every campaign is tracked from send to booking.

Opensand clicks on every email
Bookingsthat came from your marketing
Revenueyour campaigns brought in
Credits

Pay for what you send. Nothing more.

100 free
Reminder texts every month, plus 20 for each self-employed stylist
2p
Per marketing email. One credit, and credits never expire
6p
Per text segment. Three credits at 2p each

You see the cost before anything sends.

Put your marketing on autopilot

Journeys, emails, texts and posts, with Bailey planning the week for you to approve.